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Why Did The Sales of Electric Bicycles Suddenly Skyrocket?

Author : Ruiteng E-bike

Update time : 2022-11-18 14:01:01

The electric bicycle business is popular in the United States
According to the analysis of industry insiders, on the one hand, the rise in fuel prices is the main factor, and the instability of fuel prices is like a catalyst that accelerates people's thinking about the replacement of transportation means; on the other hand, for the sake of long-term improvement of traffic conditions, Excessive reliance on cars will lead to urban traffic jams, and bicycle travel can well reduce the pressure on the traffic network. As a result, sales of electric bicycles in the United States have surged.
Foreign media pointed out that judging from the feedback from American electric bicycle brands an

d dealers, this has become a local trend. The growth rate of sales of electric bicycles has broken through historical periods and exceeded expectations under the influence of social isolation factors during the epidemic.

The explosion of electric bicycle orders not only appeared in the US market, but as early as June 2020, Europe also snapped up Chinese bicycles. With the "unblocking" of the European epidemic, local residents still dare not take public transportation , and have begun to snap up transportation tools for safety reasons. On the basis of a strong cycling atmosphere, European cities, large and small, have dedicated closed bicycle lanes to facilitate people to travel by bicycle. Affected by this, the export volume of bicycles and electric vehicles in China has skyrocketed, and the "local tyrant" models worth tens of thousands of yuan have also been snapped up. Manufacturers are working overtime, and orders are still queued for several months.
However, it cannot be ignored that the sales of outdoor cycling categories, it is inseparable from the help of Chinese manufacturers: China and other countries in Asia are major bicycle exporters, and almost all the parts used in bicycles sold in the United States are Made in China.

The demand for e-bikes is bullish!
The outdoor sports category will explode, after a 2000% growth against the trend.

If you want to ask, how popular can the export of outdoor sports be?
A Ningbo export company mainly engaged in outdoor sports and fitness products said frankly that since the transition to cross-border distribution, it has achieved a net profit of nearly 250 million yuan in the first three quarters of last year alone, a year-on-year increase of nearly 2,000%.
There are also cross-border sellers of bicycles who revealed that in the past year, the sales volume of their electric bicycle export business has doubled, and the sales volume of peers around them has skyrocketed by 4-5 times. On the whole, the

bicycle overseas market has risen across the board.

In the cross-border circle, the outdoor sports category has always been a "frequent visitor" on the list of hot-selling categories. It seems that there are also overseas brands emerging on different subdivision tracks. The data further proves the popularity of outdoor sports categories. According to statistics from the database of the China Commercial Industry Research Institute, China’s bicycle exports from January to June 2021 were 35.34 million, a year-on-year increase of 51.5%.
From the data of the third-party cross-border e-commerce platform, in May 2020, the sales of bicycles in the Spanish market increased by more than 22 times year-on-year on AliExpress, and the sales of bicycles in Italy and the United Kingdom increased by about 4 times; there is also data from Alibaba International Station It shows that in the third quarter of 2020, the actual GMV (total turnover) of bicycle exports has increased by more than 100% for six consecutive months, and the order volume in October has increased by 220% year-on-year; The proportion of vehicle sales is relatively low. It is suggested that complete vehicles, tires, and larger bicycle parts can become products developed by Chinese sellers.
It is reported that Americans who love outdoor sports spend a considerable amount on outdoor sports products every year, and the annual expenditure on outdoor sports in the United States can reach 887 billion U.S. dollars. With the public's attention to health and the growth of interest in outdoor sports, it is expected that the scale of consumers of global sports and outdoor products will reach a new height in the future.

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